Hilti's digital transformation


For more than 75 years, we have been working with passion towards building a better future in the construction industry. We’ve differentiated ourselves with high-quality products and a direct sales team which allows us to be on-site with our customers daily learning how we can make a difference in the construction industry and their business.

In recent years, we have undergone a digital transformation that has given us the opportunity to help increase the productivity of our customers.  Digital transformation @ Hilti is an evolution of our business based on four pillars:


Multichannel approach


We believe and invest heavily in the multi-channel approach to make our customers experience with Hilti more flexible, faster and simpler. Our objective is to increase the productivity of all our operations including those that are long and with low-added value.

Today customers have the opportunity to buy directly on our website, manage and renew their entire Fleet Management rental contracts in one click or request in real time to repair their equipment.

At the same time, we offer advanced E-procurement solutions integrating directly with our customers’ procurement systems or implementing optical characters reading systems to process their orders.

Internet of Things


Digitalization is changing the core of our offering.

With the digital service of Asset Management ON!Track we are revolutionizing the life of our customers, supporting them as never before thanks to the introduction of the On!Track Consultant – a network of ON!Track specialists present throughout the country.

If up to two years ago all this seemed impossible, today we already have hundreds of customers who trust our solutions and change the way we do business together: we are transforming from sales people to digital productivity consultants.

Learn more about IoT at Hilti

Digital Design


Through increasingly precise and detailed 3D BIM models, digital design will drastically reduce errors, time and costs that occur during the construction phase.

Our wide offering of BIM services, hardware and software is able to support our customers throughout the entire workflow (design – build – operate), "bringing to life" the digital BIM models that we help develop with our customers.

Digital Account Manager

Account Manager helping customer with use of tablet

New technologies also had a major impact on our direct sales force processes.

Digital training platforms allow us to train our Account Managers in a simpler and more effective way, making the contents available remotely and at the right timing. Consultative selling becomes smarter, thanks to digital tools and platforms that allow us, with full respect of privacy regulation, to easily collect and access information about our customers, providing them with constant support in finding the best solutions that fit their needs.